Monday – Wednesday, 10am – 6pm
Thursday & Friday, 10am – 8:30pm
Saturday, 10am – 6pm
Sunday, 12pm – 5pm
OPEN for in-store shopping, curbside pickup, shopping by appointment, and virtual styling sessions by phone.

Address 73 Palmer Square West, Princeton, NJ

Phone 609.285.2754


About Us:

NIC+ZOE is an American fashion brand proudly rooted in Boston. The close-knit company reflects the spirit and wanderlust of its founder and designer, Dorian Lightbown, who named the brand after her two children—Nicholas and Zoë. NIC+ZOE is widely recognized for its distinctive colors and patterns, feminine textures and soft neutrals designed to deliver luxurious comfort to women who make busy look good.


Sales / Promotions

Summer Sidewalk Sale Promo 7/29-8/1

  • 40% off sale styles
  • 25% off all accessories

Passport To Style – Now to 8/31

  • Take a trip to the NIC+ZOE store and embark on a style adventure…final destination? $50 off your purchase of $150+…and a few special surprises along the way. First stop: in store. You will receive a “Passport to style” and start your journey!
  • The style adventure continues…take a trip with the NIC+ZOE style passport. Visit your NIC+ZOE store wearing red, white, and blue during the month of July and you’ll receive a FREE perfect tank with your purchase of $125 or more.

Our Story

Founded, run, and led by women – we’ve always known how to design quality clothing that does more. Because we get that when you’re looking for a new sweater or fresh denim, it’s not just about the sweater – it’s about comfort, ease, versatility… and that special spark that makes you feel just a little bit brighter. As we’ve grown, we continue to believe in these details – we started inspiring the women in Princeton, NJ with our pretty prints and soft sweaters in 2017 with the opening of our Palmer Square store. Our home is directly across from the prestigious Princeton University and we love being a part of this historic, beautiful community. Our store here is meant to be an oasis for the community – from the color-coordinated racks to the warm, friendly staff and expertly attentive stylist, you can always find beautiful clothes that aim to make life just a little extra special.

(pictured: Princeton Store Managers, Jacqueline Keck & Brenda Loury)


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